Econômia ribeirinha: uma pesquisa sobre o desenvolvimento do comércio ribeirinho no bairro Samaúma, em Laranjal do Jari/AP

Abstract

The article will portray, in the form of an environmental and social analysis, the difficulties that small riverside entrepreneurs in the Samaúma neighborhood of the city of Laranjal do Jari (AP) face in maintaining the functioning of their establishments, how the idea of being an entrepreneur came about, how organize during the pandemic period, and what development projects they should adopt for the following years, with the Samaúma neighborhood itself as the study area, which is becoming a significant potential for development, promotion and creation of culture, employment and municipal expansion . The following study arose from the need for economic evaluation and validation of local commerce, presenting in its composition a more dynamic environmental reading that proposes solutions to the problems presented through business management tools, creative economy, specific financial knowledge for small businesses of the existing gastronomic and tourist sector, using data collection, forms and on-site research as material, also aiming to unite the modernity presented in the administrative placements, with the richness of regional and unique experiences, in order to confirm and also visually express the reason for reaffirming that this, when improved, could be the newest way to keep the riverside and local community economy alive, with a high prospect of profitability.